Sauce'nCake - Really?

I don't know who Dr. Oeter is, but he needs to hire a fresh pair of eyes in new product development.  Something about this doesn't seem quite right.   But...it still seems better than Jumbo Fudge Sticks.

(UPDATE:  Seems the good Doctor doesn't do things very healthy.  His pizzas were recently rated as the WORST for you health-wise.  Guessing Sauce'nCake isn't great for you, either!)