Elmhurst Alderman Dannee Polomsky Delivers on City Hall Marketing Program Changes

Word came this week that the City of Elmhurst City Council did something that I have never witnessed a governmental body do before: Aftering giving something more thought, they unanimously adopted a “minority report” version of a recommendation coming out of a committee over the initial “majority” view of the situation.

The details of what exactly happened can be found here on the Elmhurst Patch.

The interesting part isn’t that a marketing agency only received a five month contract and not a twelve month contract. That’s not the big takeaway here.

The important part is that Alderman Dannee Polomsky - my Alderman and neighbor - used this time to make a larger point about the City of Elmhurst taking some time to be deliberate and evaluate ALL of the marketing initiatives as a collective whole and work to optimize them.   For instance...The City of Elmhurst has a role (Part-time) on staff for something called "Visitor and Tourism" while at the same time, Finzall maintains the "Explore Elmhurst" page on Facebook.  (which is a nice page, btw.)  Polomsky thinks this is a good opportunity to examine everything including those potential overlaps.

It is important to note for Elmhurst residents that this is a GREAT example of having our government work for us. Dannee Polomsky chose the right moment and the right message and because of her work - on this minority report - we as residents are going to get a government that works more efficiently for all of us. Good for her. Good for the City Council who supported her and importantly, good for all of us taxpayers in Elmhurst.


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