Elmhurst Alderman Dannee Polomsky Delivers on City Hall Marketing Program Changes
Word came this week that the City of Elmhurst City Council did something that I have never witnessed a governmental body do before: Aftering giving something more thought, they unanimously adopted a “minority report” version of a recommendation coming out of a committee over the initial “majority” view of the situation. The details of what exactly happened can be found here on the Elmhurst Patch. The interesting part isn’t that a marketing agency only received a five month contract and not a twelve month contract. That’s not the big takeaway here. The important part is that Alderman Dannee Polomsky - my Alderman and neighbor - used this time to make a larger point about the City of Elmhurst taking some time to be deliberate and evaluate ALL of the marketing initiatives as a collective whole and work to optimize them. For instance...The City of Elmhurst has a role (Part-time) on staff for something called "Visitor and Tourism" while at the same time, Finzall main...