Travel Wisconsin Fall Colors Campaign


Down in the bowels of Union Station these days you'll find this hourglass and floor/wall takeover from Travel Wisconsin encouraging all of us to get up to 'see the fall color before the leaves fall'.  The hourglass is clever and in terms of size it is pretty big and grabs your attention as you leave the Great Hall and head to your platforms, so it seems like a nice placement. Really seems like Wisconsin is trying to horn in on the whole Pure Michigan thing, right?  Now that I'm not a Michigander any longer (or Michigander by lake house), I'm rooting for Wisconsin.  Cute campaign all around

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